MINISTER DAVIES
GAZETTES THE MAC SECTOR CODE
Members of the
public have until 4 November 2015 to submit their comments and inputs
on the Draft Media, Advertisement and Communication (MAC) Sector Code that has
been gazetted by the Minister of Trade and Industry, Dr Rob Davies.
Minister Davies is
of the view that the proposals that have been put forth by stakeholders will
assist in transforming the media, advertisement and communication sector.
“The gazette of
this sector code gives an opportunity to members of the public beyond the key
stakeholders that were involved in the drafting of this sector code to submit
inputs and comments that will add value for the finalisation of a legally
binding sector code,” said Minister Davies.
The key unique
features of the MAC Sector Code that differ from the Generic Codes include the
following:
• Black
Ownership target of 45% which is higher than the 25% target of the Generic Code
and other sector codes. The 45% ownership was negotiated with sector
stakeholders and it will contribute towards increasing the number of black
people that manage, own and control enterprises and productive assets of the
economy.
• The
increase of the absorption points to 10 under the Skills Development Element
which is higher than the five in the Generic Codes. Entities in the
sector will be rewarded more for training and for providing employment
opportunities for young black graduates. This was done to increase a pool of
human resources in the sector especially amongst young black people and also
contribute towards addressing unemployment in the country.
Minister Davies
will release the final Media, Advertisement and Communication (MAC) Sector Code
after consideration of the public comments. Interested persons and the public
can submit comments on the draft sector code within 60 days from the date of
the publication of this gazette, which is 4 November15.
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