Accra-Ghana / Amsterdam-Netherlands, 7-9-2015
Africa Business Communities and MSI-ACI
launched together the Africa Consumer Panel (www.africaconsumerpanel.com)
. They already operate Africa Business Panel, which is a strong
research tool with almost 15,000 members who work in the private and
public sector for organizations registered in and operating out of
Africa. Since big international clients frequently expressed the need for
a consumer panel, they have decided to launch it now.
Marc Stubbé (managing partner of Africa
Business Communities):
Big clients as SSI (Survey Sampling
International ) and Toluna already indicated the need for a high
quality pan African consumer panel. We see an increase in demand and can
conclude that the big international and national players want to hear the
voice of the African consumer. The African consumer panel provides the
opportunity for the African consumers to share their opinion. We want to
know what they think about different products and services and much, much
more. Their input will help to improve products and services.
Occasionally, we let the participants earn gift certificates as a reward
for their participation.
Rodney Tiesselinck (COO of MSI-ACI
Netherlands) :
Our clients are asking for reliable and up to
date data in Africa. The moment we met the partners of Africa Business
Communities, Marc Stubbé and Bas Vlugt of Africa Business
Communities (ABC), we knew that combining our strengths would create a
fantastic proposition for our clients. Combining our research and
technology platform together with the tremendous network of Africa
Business Communities, has proven to be a fantastic match. Worldwide
Market leaders among research companies and Panel providers like IPSOS,
Survey Sampling International (SSI) and Toluna, already experienced the
quality of our panels and are really enthousiastic.
We would like to invite every African
consumer to register at:
About Africa Business Communities
Africa Business Communities (www.africabusinesscommunities.com)
has been founded in 2010 and is active mostly in subsahara Africa. www.nigeriabusinesscommunities.com is
also part of Africa Business Communities. Africa Business
Communities is a Digital B2B Publisher that enables organizations to
connect with African Business Professionals.
Africa Business Communities is the largest
player on LinkedIn in Africa. We moderate more than 180 groups:
The social networks of Africa Business
Communities connect more than 1 million business professionals
worldwide with an interest in the continent Africa. It offers different
services in the field of marketing and communication, market research and
recruitment among which:
About MSI-ACI:
MSI Advanced Customer Insights is a
subsidiary of a leading US-based market intelligence firm, MSI
International. MSI consists of enthusiastic professionals who think
the intersection of technology, human behaviour and marketing is
fascinating — and ripe with opportunity. We are adept at finding more
meaningful ways to communicate in an age of over-communication and eager
to share smart new solutions that turn insight into foresight.
| 
No comments:
Post a Comment